Shop Small This Christmas
This year we are making the promise to shop small, local and independant and as a small, family-run business we are encouraging you to do the same!
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Using Instagram to Grow Your Permanent Makeup Business
For all the negativity and criticism around Instagram and social media use, there is also a lot of positives to come from the platform, especially ...
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Achieving 'Brushed up Brows' with Permanent Makeup
Brushed-up brows are here to stay and as Permanent Makeup and Microblading Artists we now need to master the techniques and skills needed to create...
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Top Permanent Makeup Trends & How they’ve Changed Over The Years
From green eyeshadow to purple lips, and from barely-there makeup to glamorous made-up looks, makeup constantly changes to suit the latest fashions...
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A Word of Warning: Covering Previous PMU
It can be hard as a Permanent Makeup or Microblading Artist when you meet a client desperately looking for someone to cover or fix the substandard ...
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Take your Permanent Makeup Results to the next level with our Crème Rescue Aftercare Serum
As a Permanent Makeup Artist the healed results of your treatments need represent your skill and incredible talent, so you need to invest in the be...
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Welcome to the ID Liner Training Academy | Permanent Makeup & Microblading Training
Now is the time to train in Permanent Makeup and join the many successful technicians boasting salaries of upwards of 100k a year working a 4-day w...
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The Ultimate Guide to Permanent Makeup & Microblading Aftercare
Giving the right Permanent Makeup & Microblading aftercare advice is so important if you want to ensure long-lasting, beautiful results for yo...
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19 Useful Things To Do During The COVID-19 Lockdown
A lot of you will have made the difficult decision to temporarily close your doors due to the COVID-19 pandemic and we know that this can feel rea...
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Tracie Giles: How To Create The Perfect Brows
With over 25 years’ professional aesthetic experience, Tracie Giles is a global leader in Permanent Cosmetics & Aesthetics. Dedicated to helpin...
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How to become a Permanent Makeup Artist
Establishing a career as a permanent makeup artist and knowing where to start can be daunting. I myself experienced this many years ago when I emba...
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