About ID Liner

Celebrity micropigmentation and permanent make up artist Tracie Giles has worked on thousand of faces over a 25 year career from politicians to housewives, bankers to celebrities & influencers (including the likes of Katie Price, the Geldof sisters and reality stars from TOWIE, Made In Chelsea and Geordie Shore).
Noticing fundamental flaws in many products available on the market and in response to growing demand to make the luxury and magic of the Tracie Giles brand accessible to all technicians, Tracie and her daughter Charlotte developed ID Liner, a global Permanent Make Up product range and training programme, which has quickly become the first choice of both new and experienced techs worldwide.  

The creation of ID Liner signified a refreshing change in the industry, bringing more advanced, higher quality UK technology onto a market historically dominate by European and Asian manufacturers. ID Liner has been met with international acclaim, and continues to enable the next generation of Permanent Make Up technicians and seasoned pros to enhance their industry presence, achieve stunning results and stand out in this increasingly saturated market.